Posts Tagged ‘American Marketing Association Tampa Bay’
Visual marketing and communications: How to make photos and graphics
By Mike Stephenson With visual marketing and communications becoming dominant, more and more companies are focusing on the how to of incorporating visual content into their efforts to get their…
Read MoreMeet the AMA Board: Nick Zivolich
Nick Zivolich is the VP of Sponsorship for AMA Tampa Bay and President & Co-Founder of No Limit Marketing & Advertising, a Florida based advertising agency that works with national,…
Read MoreHow Much Is Too Much Communication?
The goal of every business owner is to keep the company’s name on the mind of all potential customers. To accomplish this, direct mail, email, and text message marketing communications…
Read MoreNew Mediums of Marketing to Children
Children’s interests change frequently, and marketers know they must be able to keep up with new trends and stay on top of the competition. Traditionally, the largest and most popular…
Read MoreHow Packaging Can Help Market and Sell Products
Chances are, you’ve probably been tempted to buy a product just because of the awesome packaging it came in or because it stood out from other similar products. Research shows…
Read MoreKeeping Clean: Complying with Advertising Laws
Some advertisements make outlandish claims or bash the competition, some boast bogus testimonials, and some are just downright deceptive! Where do you draw the line to make sure your business…
Read MoreMarketing to Moms
Most men, if asked, will readily admit that when it comes to purchasing, their wives make most of the decisions. Research shows that women make 85 percent of the brand…
Read MoreProperly Utilizing Corporate Sponsorships for Marketing Efforts
In the past, only large corporations could afford to sponsor cause-related marketing. Today, however, even small companies are able to spread goodwill and further market their businesses, sponsoring everything from…
Read MoreHow to Use PR to Gain Attention
Even novice entrepreneurs understand the power of advertising. Paid exposure can work as an effective and far-reaching tool to familiarize the public with a company name. Few people go into…
Read MoreYour Mother Always Told You to be Yourself, Didn’t She?
Branding is more than a word that you throw at clients or managers because you are the marketing expert. It’s a real concept that exists in the marketplace. Consumers respond…
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